Why Invest in Gold and Silver?

When you buy Precious Metals, you invest in an asset class that is as old as
civilization itself. Not surprisingly, these ancient storehouses of wealth can play
important roles in a modern portfolio.

Investors buy silver coins, silver bullion coins, and coin silver for one of three
purposes: 

  • as an investment, 
  • as an inflation hedge, 
  • or for survival purposes. 

Investors who buy for investment purposes look for price increases because of silver’s
supply/demand fundamentals. For example, in 1998 Warren Buffett purchased 129.7 million
ounces of silver for Berkshire Hathaway, a holding company that Buffet heads.

WHY BUY GOLD?

When you purchase Precious Metals, you are buying an asset valued since ancient times. Recognized viscerally by humans, Gold always has been and always will be a viable investment and commodity. But why? What makes Gold a good investment now? Why is buying physical Gold a good idea today? Let’s examine what makes buying physical Gold an excellent investment and collecting opportunity.

PHYSICAL GOLD

Physical Gold adds security to your investment portfolio. As there is a finite amount of Gold in the world, Gold’s relative purchasing power tends to remain stable during periods of inflation. For example, in 1985, the cost of an ounce of Gold was about the cost of a nice men’s suit. Allowing for some peaks and valleys in the market, today, one ounce of Gold still costs about the same as a nice men’s suit, even though the price in dollars has nearly quadrupled. Gold prices do fluctuate, but they generally move independent of the stock market. For a stable investment independent of stocks and bonds that can protect your purchasing power long term, buy physical Gold.

As mentioned above, the market for Precious Metals generally moves independent from stocks and bonds. If you buy physical Gold, you can balance your portfolio so you need not fear the NYSE. In an economic slowdown, your Precious Metals may provide a comforting, stable point among your investments. You can easily look up historical Gold prices to see this balance for yourself.

Additionally, Gold is recognized the world over as carrying intrinsic value. If you wish to sell or trade your Gold in the future, you know there will always be a market for it. If you wish to endow your loved ones with a tangible inheritance, you know that Gold will only be more valuable in another lifetime. You might buy physical Gold for any or all of these reasons.

WHY BUY SILVER?

Silver was the first metal used as currency more than 4,000 years ago, when Silver ingots were used in trading. When you purchase Silver, you are buying an asset valued since ancient times. Recognized innately by humans as valuable, Silver has always been a viable investment and commodity. But what makes Silver a good investment now? Why is buying physical Silver a good idea today? Let’s examine what makes buying physical Silver a great investment and collecting opportunity.

PHYSICAL SILVER

As there is a finite amount of Silver in the world, Silver’s relative purchasing power tends to remain stable. For example, in 1985, the cost of an ounce of Silver would just about buy two movie tickets. Allowing for some peaks and valleys in the market, today, one ounce of Silver costs slightly less than a pair of movie tickets while the price in dollars has tripled. Silver prices do fluctuate, but they generally move independent of the stock market. If you want a stable investment that can protect your purchasing power long term, consider buying Physical Silver.

Similar to the function of Gold in an investment portfolio, Silver can provide balance to your investments. Because Silver prices move independent of stocks and bonds, physical Silver may be the stable element your portfolio needs in the event of a downturn.

Additionally, Silver is recognized the world over as carrying intrinsic value. If you would consider selling or trading your Silver anywhere, at any time, you know there will always be a market for it.

Source: APMEX